Pushing Forward: How a Michigan Craft Brewery Gets Proactive During COVID-19


COVID-19 began as an abstract. It was something happening across the world, but not here in Michigan, or even the United States. It was murmurs and rumors and hand washing. And then March 16 came and everything changed with a quick, decisive snap when Governor Gretchen Whitmer closed all dine-in service for bars and restaurants […]


Local Petoskey brewing company opens full-state distribution in Michigan this month Beards Brewery has distributed throughout most areas of Michigan up until this time, growing their Charlevoix production facility gradually as demand increases; but they will be opening distribution in Southeast Michigan for the first time, effectively making Beards available state-wide.  Flagship beers include Luna, […]

Beards Brewery Celebrates Five Years of Success in New Space

beards brewery

The first time I ventured out to Beards, I nearly missed it driving through downtown Petoskey. The sign was relatively small on an easy-to-miss building. The brewery itself was tucked in the back of a building, down a stone path in what looked like an enclosed outdoor space. The taproom was small, cozy, full of […]

Northern Michigan Brewery Expands Distribution

Beards Brewery, a brewery out of Petoskey in Northern Michigan, is making its way into the Grand Rapids market. What makes Beards special to the market is every can the brewery puts out is all due to machinery developed by Todd Vriesenga, the owner of Microcanner, a canning line company just north of Grand Rapids […]

Beards Brewery celebrates three years

Beards Brewery celebrated its third anniversary on Saturday with a special Three Years of Beards event. In its first three years, Beards has established itself within the Petoskey community and has grown intentionally with compassion and careful consideration. Founders Peter Manthei and Ben Slocum started with a small one-barrel system and a quaint downtown location. […]